High caffeine. Less sugar. No crash.

BE RUTHLESS

About Us

Grizzly Energy was launched in March 2025 with a bold vision:

to transform the energy drink market in South Africa and beyond.

In a category dominated by sugar-heavy and synthetic products, Grizzly stands apart as the smarter energy drink — high in performance, lower in sugar, and rooted in purpose.

Each 500 ml can delivers 176 mg of caffeine, fortified with B-vitamins, and only 19 g of sugar, balanced with cleaner sweeteners for a crisp taste without the crash. It’s energy designed for the modern achiever — the student, the creative, the athlete, and the entrepreneur — people who embody grit in their daily pursuits.
At Grizzly, grit is more than a word. It’s our rallying cry: the strength, resilience, and relentless drive to go again and again. Our tagline, “Be Ruthless”, captures this spirit. It’s not about recklessness, but about uncompromising focus and the refusal to settle for less — in your energy, your performance, or your goals.

We are proudly African-made, with a global vision. This is just the beginning.

    Grizzly Energy isn’t just another energy drink. It’s a movement — energising ambition, built on grit. Be ruthless.